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Home / Why Orijen / Our Mission / Never Outsourced
OUR OWN FOODS. OUR OWN KITCHENS.
HERE AT CHAMPION, WE’VE BEEN PREPARING AWARD-WINNING DOG AND CAT FOODS IN OUR OWN KITCHENS FOR OVER A QUARTER CENTURY.
Because we’re passionate about our foods, we make every ORIJEN product ourselves, under our own roof where we control and perform every detail of production — from where and how our ingredients are farmed or fished, to every cooking, packaging and quality process.
We are the developer and producer of ORIJEN foods. We own our own kitchens and make our own foods, so you can have confidence knowing where your pet’s food really comes from.
We DON’T make foods for other companies, and we DON’T allow our foods to be made anywhere else. We wouldn’t have it any other way. We believe you wouldn’t either.
PET FOOD MAKER? OR MARKETER?
PET LOVERS OFTEN DON’T REALIZE THAT MOST OF TODAY’S ‘HOLISTIC’ PET FOOD BRANDS ARE OWNED BY MARKETING COMPANIES THAT DON’T ACTUALLY MAKE THEIR OWN PET FOODS.
These companies may have a sales concept, but they don’t have any kitchens. That means they can’t buy their own ingredients, they don’t have facilities for research and development, and they can’t prepare their foods themselves.
Because they don’t own any kitchens and can’t make their own foods, their brands are designed and produced by other companies as a “private label”. Perhaps not the most inspired way to produce food for your cherished pet.
WE DON’T MAKE FOODS FOR OTHER COMPANIES, AND WE DON’T ALLOW OUR FOODS TO BE MADE ANYWHERE ELSE. WE WOULDN’T HAVE IT ANY OTHER WAY. WE BELIEVE YOU WOULDN’T EITHER.
WHO’S MAKING YOUR PET FOOD?
THIS ISN’T ALWAYS CLEAR SINCE MARKETING COMPANIES PREFER NOT TO TELL CONSUMERS THAT THEY’RE NOT REALLY MAKING THEIR FOODS THEMSELVES.
To check, look on the back of the package for: ‘Distributed under license by,’ or ‘Manufactured for’ — statements like these mean you’ve found a marketing brand pet food.
On the other hand, a ‘Manufactured by’ or ‘made by’ statement means you’ve found an authentic, home-cooked food for your cherished dog or cat.
NO WATER ADDED
CONVENTIONAL PET FOODS UTILIZE HIGHLY PROCESSED COMMODITY INGREDIENTS THAT ARE POWDERED AND DRIED.
Dried commodity ingredients are easily sourced, transported in railcars, stored for months on end, and cost a fraction of fresh ingredients. That’s why today’s dog and cat foods are made almost exclusively with powdered meats, fruits and vegetables and cereal grains.
Because these ingredients are dried and powdered, large amounts of water must be added before cooking – just as water must be added to flour to bake bread.
ORIJEN is Different
Unlike conventional pet foods, we focus on ingredients that are delivered fresh from our region each day. That means they’re not processed, dried, or powdered.
Our fresh meats, poultry, eggs, fish, fruits, and vegetables are bursting with health-giving juices that contain nourishing proteins, fats, vitamins and minerals.
Because a full 50% of ORIJEN’s ingredients are delivered fresh and bursting with juices, we can steam-cook our foods in their own natural juices without adding any water.
And to retain all of the goodness and flavour that’s naturally present in our fresh ingredients, we cook our foods at low temperatures (90C/195F).
ORIJEN WHOLE PREY is the evolution of our Biologically Appropriate™ mandate; incorporating richly nourishing fresh meats, organs, cartilage and marrow — all in ratios that truly mimic the natural diet.